There’s a lot going on at Mailgun, so we thought we would start publishing a list of updates each week, with the new features, bug fixes and improvements we’ve made.
One of the latest tech buzz phrases is “big data”. Once you put something on the internet you will (hopefully) have plenty of data to choose from – the hard part is tying data from disparate sources all together into actionable insights. This is what “big data” is supposed to help with…I think.
We believe in doing hard work for our customers. So when we decided to add geolocation and user agent parameters to our open, click and unsubscribe webhooks, we decided to take it one step further than simply providing an IP address and a raw user agent string for customers.
Webhooks – user-defined HTTP callbacks – are a very easy way for developers to monitor their email campaigns and build programs to handle bounces, unsubscribes, spam reports, and more in real-time.