Announcing InboxReady: The deliverability suite you need to hit the inbox

Since 2010, we’ve been innovating in the email space. We’ve proven again and again that we help our users solve the difficult problems with email. Together, we’ve been able to accomplish tremendous things – and we want to continue doing so.

In recent years, we’ve noticed a trend developing in our customer interviews. Users need all of their deliverability tools and metrics in one place. They need reliable data and deep industry expertise – the kind we’ve developed by sending over 300 billion emails per year as an ESP.

That’s why we’re so proud to unveil InboxReady to the world. InboxReady is a suite of the industry’s most powerful deliverability products in one seamless, easy-to-use package. Combined with our expertise as an email service provider (ESP), InboxReady can help your email program reach new heights.

What can you accomplish with InboxReady?

There’s more to landing in the inbox than just clicking “send.” InboxReady helps you take a proactive approach to optimizing your email program by giving you a powerful suite of tools to test your emails and monitor your sender reputation. The result? You have everything you need to maximize the performance of your email campaigns.

With InboxReady, you can:

• Quickly clean up your email list to reduce bounce rates and maximize your email’s reach.

• Ensure that every new email address you add to your mailing list is a real one.

• Seed test your emails to ensure they’ll land in the inbox and not the spam folder.

• See exactly where they’ll land in Gmail and other mailboxes with tabs.

• Preview your emails across all of the most popular devices and clients.

• Monitor IP blocklists so you can take action immediately if you’re listed.

• Work with the best strategists in the email industry to create an email strategy custom-tailored to your business needs.

• Maintain 100% GDPR compliance.

• Identify and avoid spam traps in your email lists.

• And a lot more – we’re bringing you more great features soon!

Best-in-class deliverability features and services are essential for your email success. So what can you accomplish with all of these resources at your fingertips?

Take your email program to new levels of success

The success of your email program depends on your ability to understand the results you’re getting and iterate on them over time. You need easy to access, actionable data and deep industry expertise to make sense of the ever-changing world of email. We have a unique advantage over other deliverability providers. Even if you’re not using Mailgun as your sending infrastructure (though we’d love it if you did!), you still have powerful and deep insights to make measured decisions about the riskiness of sending to an address. 

Here’s what our industry leading-technology and expertise can help you achieve:

Increase the ROI of your email campaigns

Email is all about optimizations and testing. Every percentage point of opens and clicks translates to real dollars for your email program. Email Verifications and email testing tools (like Email Previews and Inbox Placement) can help you send error-free emails to real customers to increase open rates, avoid the spam folder, and continue to improve on every campaign you send.

Protect your sender reputation, stay connected to your customers

You’ve worked hard to gain your subscribers’ trust and build your mailing list. When it comes to your email reputation, an ounce of prevention is worth a pound of cure. Blocklist and Spam Trap monitoring help you act quickly and decisively to protect your sender reputation before your business takes a hit.

Optimize your data for better decision-making

As an ESP, we've developed best-in-class internal spam monitoring systems to identify spammers and block them from abusing our platform. We leverage that expertise to help our customers use today’s best practices to avoid the spam folder. In addition, when you pair sending and deliverability features under one roof, all of your sending and delivery data is in one place, ready for analysis and iteration.

Send perfect emails, every time

We’ve integrated Email on Acid’s industry-leading email rendering platform into InboxReady as a brand new addition to our deliverability suite. For every campaign, every message, and every inbox, Email on Acid has the time-saving tools you need to press send with greater confidence. With support for over 70 different clients, you can guarantee that your emails look perfect on all the popular devices and clients.

InboxReady intergrates email preview capabilities from Email on Acid.

Create an email strategy that’s tailored to your business

InboxReady Deliverability Services pairs you with a dedicated email expert to guide you at every step of the way. Your assigned Technical Account Manager (TAM) will help you formulate an email strategy custom-tailored to your business’s unique needs. With proactive monitoring and regular reports, you can rest assured that your email program is in good hands.

Track your deliverability stats in the reporting dashboard.

We can’t wait to see what you’ll do with our great, new deliverability features and industry-leading support.

Reach your customers. Get InboxReady.

Are you ready to see what you can accomplish with the world's best email delivery platform? Talk to one of our strategists today to get started or upgrade your Mailgun account to improve your deliverability.