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  • Email DIY

The Benefits of Email Automation

When we think of automation, we sometimes think about mechanical processes (like cars) or futuristic tech processes (like evil robots). This means that the concept of automation can sound either too mundane or too far-fetched to matter. However, there are many areas where automation can be both helpful and attainable, and one big one is email automation. But what is email automation, and how can it benefit you? Let’s dive in and find out.

Mary Dolan
• 8 min read
  • What's new

Mailgun Just Got Better For Client Management

Here at Mailgun, our main focus is making an Email Sending Platform (ESP) that is scalable and highly integrable so our customers can start sending email as quickly as possible. While we make it easy to get new projects started, managing a large number of client domains can quickly become challenging on any ESP. After speaking directly with some of our highest-volume customers, we’ve come up with a couple of solutions for better client management.

Chris Farmer
• 5 min read
  • Email DIY

Understanding DKIM: How It Works and Why It's Necessary

As email usage and capabilities continue to grow, it’s important to make sure that your sender reputation is staying positive and secure. One of the best ways to do this is to use DKIM (short for DomainKeys Identified Mail). If the idea of yet another email acronym is throwing you off, don’t be alarmed. We’ll walk through the basics–and benefits—of DKIM to illuminate its purpose and value to sender organizations.

Mary Dolan
• 6 min read
  • Best Practices

Preparing Your Email Infrastructure Correctly

With the number of global email users set to grow to a huge 4.48 billion users in 2024, email certainly is the right marketing channel for establishing seamless communication with your customer base. In fact, the number of emails sent and received every day across the world is projected to increase to over 347 billion daily emails by 2023. Therefore, if you leverage email marketing the right way, you can boost both your sales and ROI.

Kevin George
• 8 min read
  • Best Practices

COVID-19 Email Communications Dos and Don’ts

As COVID-19 expands rapidly across the globe, we are observing more brands try to send email communications to their subscribers about the pandemic and how it is impacting their business. Even though all brands are affected one way or another, certain industries need to send critical updates to their customers, such as travel, hospitality, and the entertainment industry, with regards to cancelations, refund policies, and change fees.

Kate Nowrouzi
• 4 min read
  • Quick tips

What is Transactional Email? The Basics

Transactional emails are something that anybody with an email address has received at least once in their life. However, not everyone understands what they are, how they are used, and how they should be structured within your email strategy.

Mailgun Team
• 4 min read
  • What's new

Mailgun Is Now Part Of GitHub’s Student Developer Pack

We’re proud to announce that Mailgun is now part of GitHub’s Student Developer Pack. Mailgun is committed to being the email service for developers, and now student developers have more free emails to use for their class projects, side hustles, or building that cat facts email newsletter they always dreamed of. After signing up through GitHub, current students will be able to send 20,000 free emails each month for 12 months.

Nick Lafferty
• 2 min read
  • What's new

Mailgun Is Now Part Of GitHub’s Student Developer Pack

We’re proud to announce that Mailgun is now part of GitHub’s Student Developer Pack. Mailgun is committed to being the email service for developers, and now student developers have more free emails to use for their class projects, side hustles, or building that cat facts email newsletter they always dreamed of. After signing up through GitHub, current students will be able to send 20,000 free emails each month for 12 months.

Nick Lafferty
• 2 min read
  • What's new

Email’s Not Dead – Mailgun’s New Podcast

Whenever someone says that they think email is on its way out, we always like asking them if they’ve checked their inbox in the past day. Nine times out of ten they have, so what’s the deal? Email has become so second nature that they forget how often they check it. By no means does that mean email is on its way out. In fact, we’d argue that it means email thriving more than ever.

Thomas Knierien
• 3 min read
  • Quick tips

Email Soft Bounces – The Mysteries Of Failures

If you’ve been keeping up with the blog in the last few months, you’ve probably noticed us talk about email bounces and email bounce rates a lot. These are negative metrics that senders face every day, so we figured it would be good to give a little insight into them. There are two types of bounces: soft bounces and hard bounces.

Mailgun Team
• 3 min read
  • Best Practices

Email Remains The Most Effective Marketing Platform

This article was written and contributed by Rod Ussing at Lookahead.io. With the explosive growth of social media, some marketers have started to question whether email is still relevant to online marketing. Indeed, it’s not uncommon to see blog posts entitled “Email is Dead!” To examine this dramatic claim, let us take a look at the current status of email in marketing, and review a few facts along the way.

Mailgun Team
• 5 min read
  • Email DIY

Easily Send Email From Your Mobile App Using Appery.Io And Mailgun

Many developers using the cloud-based mobile app platform, Appery.io, send e-mails from their apps for registration, confirmation, and everything else. To make it simple to use the Mailgun API in Appery.io, we’ve introduced a Mailgun plug-in in Appery.io.

Mailgun Team
• 7 min read

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