- Email DIY
How to Conduct a Comprehensive Email Deliverability Audit
Find out how to check email deliverability with a full-scale audit of your reputation, infrastructure, and campaign content. Improve your deliverability rates.
Find out how to check email deliverability with a full-scale audit of your reputation, infrastructure, and campaign content. Improve your deliverability rates.
Here at Mailgun, our focus has always been on creating solutions that solve problems big and small… and this philosophy doesn’t stop at email validations. We wanted to make it easier to identify different types of addresses through our validation services, and we are pleased to announce that catch-all domain support is now available through Mailgun email validations.
Gmail inboxes generally make up over 50% of a marketer’s email list. Given that data, it’s highly advisable to set up your current sending infrastructure and strategy to maximize your deliverability with Gmail. That said, Gmail has a highly sophisticated email system, but we have a good idea about what works.
So, you wanted to send out a lot of emails but found that when you did, a lot of them either ended up undelivered or in the spam folder. Sounds like you need a warmup.
Imagine this scenario — you’re a sender that is sending massive amounts of email left and right from the same domain without a care in the world about reputation. I bet you would feel like all that email will help warm your IP, right? Get yourself a good reputation with ISPs?
As someone who works in this wonderful world of email, I can tell you there are a few things that just make life miserable for everyone: spammers and phishers. The interwebz is still the preferred platform for business and social interactions, so of course, there’s more incentive for bad actors to target users for their own financial gain. Let’s look at the stupid easy ways bad actors can lure us into a trap, and how we can stop getting pwned by spammers.
We often compare email reputation to a credit score. The better your sender score, the more likely your email will get delivered.
At Jungle Disk we provide data security to protect businesses from accidents and attacks by defending their networks and backing up their data. As a SaaS business, one of our primary communication channels with our customers is over email and deliverability matters which is why we use Mailgun with multiple unique IP addresses and individual email sending sub-domains for different activities.
Written and contributed by Nick Schafer, our Deliverability Engineer. When you think about the reputation of your business, customer service and product quality are key attributes that come to mind. Email communication practices can also contribute to the reputation of a business. For the purpose of this post, I’d like to deep dive into email reputation.
Email has changed the world because of its openness, ubiquity and asynchronicity. Unfortunately, these traits also attract malicious users that are out to abuse the beauty of the SMTP protocol.
At Jungle Disk we provide data security to protect businesses from accidents and attacks by defending their networks and backing up their data. As a SaaS business, one of our primary communication channels with our customers is over email and deliverability matters which is why we use Mailgun with multiple unique IP addresses and individual email sending sub-domains for different activities.
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